6 Ways to Celebrate Earth Month That Are a Scam and Create More Trash

Earth Day, Earth Week, Earth Month. In theory, we’re on board with all the eco-conscious hullaballoo surrounding this 41-year-old hippies-unite-to-preserve-the-Earth tradition, because most people have well-meaning intentions about making the world a better place on which to live. But in practice, this kind of day-, week-, or month-long international celebration presents the perfect opportunity for huge corporations (and anyone else) to capitalize on all the fuzzy and warm (but not ozone-layer-threatening) good publicity that aligning yourself with Earth Day, Week, and/or Month can provide (which translates into a hell of a lot of green – the spendable kind). And let’s face it: For every legitimately good environmentally-friendly activity out there in the world this month, there are lots more that, unfortunately, are scams – plain and simple. (Remember Frito-Lay’s compostable SunChips bag that consumers found too loud, so the company discontinued them last year and recently re-introduced a quieter version? More of a gimmick than a scam, but shhhh.) Here’s our gallery of six such Earth Month scams that actually end up creating more trash at the end of the hippie rainbow. Call us jaded; just don’t call us naive. And don’t call us a cab, either. We’ll take public transportation instead.

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    • Carrie

      Seriously? All of the faults listed have ZERO to do with the actual item/event, and totally fail to recognize the more-than-three-days-long impacts of these changes.

      How many bottles of odawalla or dasani water are consumed in a day? Think about that number and the amount of petroleum in those bottles. With that in mind, generating 30% (or, for odwalla 98ish%) less petroleum waste sounds like a brilliant idea to me. Yes, it would be ideal if people would avoid bottled anything–but since we know that’s not happening, let’s rejoice in positive steps in the right direction instead of being a negative Nellie. And? I never thought I’d find myself on the side of big-consumer-driven-company, but blaming Coca Cola for people drinking bottled water and very-good-for-you fruit juice drinks? What in the world? Let’s just be glad we’re not talking about high fructose corn syrup.

      And the events in NYC and Raleigh–yes, the negatives are true. They create waste. BUT they are also educating people, and hopefully in the long run, the lessons will stick and the net effect of the event will be less waste!

      And the shopping bags? I just…I just can’t even believe it. Penalize one company for only catering to a small percentage of the population and penalize the other because they sell things? Especially when people should reuse those bags? Therefore creating less waste in the long run? What about one-step-at-a-time processes offends y’all?

      I have to tell you–sometimes y’all have a really great site with very valuable information and I’m very glad to read it, but this is just…well, it’s offensive. I am an environmentally-minded person. I write air quality regulations for a living. And I can’t believe you are calling these things a scam. Furthermore, I think it’s terrible that a site like yours, one that purports to share information about all sorts of topics, including eco-consciousness, would take such a negative stance on this.

      You’re supporting the idea that if a change can’t be perfect it isn’t worthwhile. And if we operate like that, we’ll never get anywhere, environmentally-speaking. Anyway, I’m sorry for the rant–I just can’t believe the negativity and nearsightedness oozing off some of your posts. (another example, your post last november about family size) Please, please consider the life cycle of these kind of things before you bash them–please.