Finally! The gay haters at One Million Moms have seen the light and reluctantly ended their boycott of JCPenney after they hired openly-gay Ellen DeGeneres as their new spokesperson. But the Moms couldn’t just walk away quietly–they had to leave with one final jab about the horrors of Ellen being gay.
Monica Cole, the director of One Million Moms, says that “other issues require her group’s attention, so OMM is moving on.” Yes, I’m sure there are other people they need to go hate now. Although, Cole made it clear that some of their members will still refuse to shop at JCPenney:
But we have heard back from so many of our members. We have heard back from men and women — not just moms — saying they will no longer shop there at JCPenney, as long as Ellen DeGeneres is their spokesperson.
The debate started last month after the retailer announced its decision to hire DeGeneres. One Million Moms, backed by the American Family Association responded with its disapproval almost immediately with anti-gay messages on their website:
DeGeneres is not a true representation of the type of families that shop at their store. More sales will be lost than gained unless they replace their spokesperson quickly. Unless J.C. Penney decides to be neutral in the culture war, then their brand transformation will be unsuccessful.
AFA spokesperson Bryan Fisher went so far as to say that JCPenney’s hiring of DeGeneres would lead to depression, suicide, and breast cancer among women who become lesbians due to the store’s choice of spokesperson.
Yeah, right. That’s an intelligent statement.
I don’t know about you, but personally, I am more inclined to shop there now. I mean, have you seen their new commercials with Ellen? She’s hilarious. Particularly the one where she wants to return a skort because “it’s a skort”.