McDonald’s is launching a new menu initiative called “Favorites Under 400 Calories,” ostensibly intended to help customers make healthier (or at least lower-calorie) choices. Right on–anything that provides consumers with more information about their restaurant food options is a good thing in my book. So let’s take a look at what 400 calories looks like at McDonald’s (including how much fat, sodium and simple carbs you’re getting along with those calories…).
“We’ve found that customers are surprised to learn about the calorie content of some of their favorite menu options at McDonald’s,” said chief marketing officer Neil Golden (really?) in a press release.
“In fact, customers may be surprised to know that about 80 percent of national menu choices are under 400 calories for the standard recipe.”
Are you in fact surprised to learn that?
For a second it seems like it might actually mean something, until you realize that he’s talking about individual menu items, not what’s typically considered a “meal” at McDonald’s. Add fries and a drink to that cheeseburger, and you’re looking at 1,000 calories pretty quickly. Besides, what you are getting is only half the story: Perhaps what’s worse is what you’re not getting (i.e., anything of nutritional value). But I digress. Without further ado, here’s what 400 calories looks like under the golden arches. Remember, these numbers don’t include any extras, like salad dressing, or the salt, sugar and condiments you add yourself …