After what happened just over a week ago in Newton, CT, the call to arms (or a lack thereof) has been swift and strong on a range of issues. From those who seek more gun control to the need for easier access to quality mental healthcare to the NRA’s rather ridiculous idea that there should be a “mental health database,” all the way to evenÂ more absurd arguments, there has been constant talk about what should and must be done to prevent further violent tragedies. A quick response from celebrities has also gone underway, including the new “Demand A Plan” PSA.
Several celebrities, including Zooey Deschanel, Cameron Diaz, Paul Rudd, Chris Rock and many others, have come together to rally for one thing: a plan to end gun violence. They begin with listing off multiple mass shootings, including Virginia Tech, Columbine and Aurora, then focusing on Newtown. They ask, “How many more?” — a question I know I have asked myself numerous times, particularly this past week, and I can only assume millions of others are doing the same.
This isn’t the first celebrity call to action this week. A couple days ago, a full page ad in theÂ New York Times was taken out of behalf of several famous folks, including signatures from Lady Gaga, Martha Stewart and MC Hammer.
As much as I find PSAs involving a tons of celebrities to be a little hokey, this one definitely felt very moving, perhaps because the topic is so sensitive right now. But therein lies the problem — it’s currently a hot button issue, so we’re discussing it. The fact of the matter is that there are still thousands of people dying each year as a direct result of gun violence, most of whom are not killed in highly-profiled, newsworthy stories. So as much as it’s important to be sending our attention to this issue right now, it was equally important a month, a year, five years ago. It will be important next week, next month, next year. We can’t let ourselves forget that just because the PSAs stop airing and the hashtags stop trending.