Company Gets Solar Powered Refrigerator Deal
November 5, 2007 by Noel
Filed under Green Living
Kudos to Dulas!
Dulas is a company which focuses on products that make use of renewable energy. And this green company has been able to get a grand order of products from the health ministry of Ghana. They would be creating solar powered vaccine refrigerators for the country.
According to the company, they have been able to get such a great deal for their products because of one of their marketing strategies. They have set out promoting their vaccine refrigerator during a MedicAfrica exhibit which was held two years ago in Zambia. Also, they give thanks to the Welsh Assembly Government because the latter gave as a gift one unit of the refrigerator to the Zambian Government.
“MedicAfrica is a major event that attracts interested parties from all over Africa and when the Minister for Health came to receive the gift it created quite a splash and attracted a lot of attention. The seeds of our recent success were sown then. It helped us demonstrate the significant advantages of our product and established an excellent working relationship,” said Ian Draisey, the director of Dulas.
[Via icWales.co.uk]
[Image from BBC]
