Review & Giveaway: So What?
September 24, 2009 by Cherie Burbach
Filed under Contests, Home & Living
Boy, if we could only learn how to communicate so that people would listen (and buy) what we have to say. Let’s face it, we’re always trying to “sell” people something, whether it’s an idea, product, or just ourselves. That’s why I loved the book So What? by Mark Magnacca. It’s a short but informative read that tells you how to get people to listen by telling you exactly how you should talk to them.
Think about how many times in a day we need to get someone’s attention. We often start off talking about the wrong things, instead of the things that matter to this person. This would be a great book for salespeople, but I also found it of help when it came to promoting myself as an author or even talking to my husband. Communication lessons can be found just about anywhere, and So What? does a good job of showing you “how to cut to the chase.”
I’m giving away a copy of this book, so if you’d like to win, please leave a comment on this post by Tuesday, September 29th. I’ll choose a winner at random and announce them the next day.
Image: FT press
So What? Tell me more and I will be glad…. :d
I would love to read this book, but I guess it will be difficult to ship it to my country
(
To the point or pointless? So what? Sounds like a must read!
I work in fund development, so learning how to have meaningful conversations would be such a boon. If I don’t win the book, I just might go buy it for myself anyway!
How to communicate… I needs that.
This would really help me talk to my teenagers!!!
No I know my problem. I’m not saying what I mean. No one is listening!!!
Good Communication is the secret of a happy life.
Sounds like a great book-maybe its not whether people are listening, it is the way I am communicating.
A useful book for anyone!
I am a Director of Nursing and manage the entire department, nurses and certified nursing assistants. It’s around 80 employees. You have to approach people in different ways, and learn which method of communication techniques work best for each employee. I also communicate with clients and their family members frequently. I’m interested in this book to help me improve my communication skills and be able to communicate more quickly with people that I interact with daily in my life, both at work and with my own family members and friends.