The Art of Appreciation: Sending Cards
When was the last time you told your son or daughter that you were proud of them? Or a co-worker they did a great job, or your wife or husband that you love them, or your friend that you appreciate your friendship, or your customer that you appreciate their business?
A wonderful colleague of mine, from the great State of Georgia…expresses the above thought in his new blog Law of Attraction: Sending Cards.
In his daily observations, Richard disusses the importance of connecting with associates, friends and family in a more significant, and possibly a more profound way than through a cold e-mail or voice mail or text message (you already know how I hate those).
And that is by sending a card. When you get a moment, visit Send Out Cards, and I’m certain you will find selections that will give you an opportunity communicate with people with grace and dignity.
As a result of Richard’s experience as a saavy marketer, an intelligent business person, and all-around gentleman–we are able to learn about how to more effectively nurture our business relationships, develop more well-rounded friendships and how to make a genuine impact in the the world in which we live.
What would make your gesture even sweeter is to send cookies from Eleni’s–one of my favorite little shops in Manhattan.
So send your boss a card!
When I worked in advertising sales, one boring day I sat down and wrote and printed out personalized cards for my biggest clients. I could not believe how touched they were by this gesture. Then i realized it was probably the first card they had that wasn’t from the card shop, but from the heart. That became a regular part of my routine and when I left that job, they all moved with me to my next.
Hi Jan,
Thanks for your note…that is a wonderful story.
I have always loved the act of following up with a hand written note…and the fact that you took it one step further is inspiring.