The Bright Designs of realities:united

realities:united (realU), a studio for art, architecture and technology is a company founded by brothers Tim Edler and Jan Edler. They work with all sorts of clients but their architectural work is very cool and unique, focusing on incorporating bold media applications. My favorite work by realities:united to date is their Open the House concept, but their most offbeat structures, in my opinion are their light-minded structures.

Such as the BIX / Kunsthaus in Graz concept: An awesome array of 930 fluorescent lamps integrated into the eastern Plexiglas facade of the Kunsthaus Graz. (see top image and image below). This unique light wall is worth a visit to the Kunsthaus Graz no matter the exhibit. Although, right now I believe they’ve got Life? Biomorphic Forms in Sculpture going on, so visiting now could be fun.

The other light concept I really like by realities:united is the soon to be “Architectural Advertising Amplifier” (A.Amp.) in Singapore. realities:united is working with WOHA architects on the A.AMP project. This is another light exterior project; done with a large scale matrix of over 500 full color LED lights.

Explained at realities:united, “As the daytime office use slowly fades out the windows of any evacuated office cells are covered by computer controlled blinds transforming the outer surface of the building step-by-step into a large screen display. The image is generated by individual LED light “projectors” which are placed behind the curtain wall glass facade along Selegie Road and which project back against the inner façade of the building.a façade design was developed, which combines the conventional functionality of an office glass façade (and a decent daytime appearance) with a spectacular dynamic communication format at nighttime.”

Just a brilliant display. Don’t you think?

You can see a great A.AMP video here. Learn more about these and other cool projects at realities:united. I’d hit Open the House first.

[Images via realities:united]