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Thursday, March 11th, 2010

Chocolate Bytes

Fling Chocolate: Forever Is Overrated

This is too funny not to share: Check out Fling Chocolate’s (Australia?) advertising campaign and tell me what you think!

Targeted at self-assured women in their late 20s and 30s, Fling’s premise is that it’s “only a light flirtation” and is “not full-on commitment”. It doesn’t last forever, unlike the predictable endings of fairytales, where everyone lives happily ever after. Hence the tagline: “Forever is overrated.”

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Comments

3 Responses to “Fling Chocolate: Forever Is Overrated”
  1. Jennifer says:

    That was pretty funny. Sometimes forever is overrated — sometimes. I like how the prince all fell down. Goofy stuff.

  2. jade says:

    yep, those are aussie. i’ve been seeing them by the checkouts in the supermarket but i haven’t tried it. didn’t realise there were tv ads either!

  3. jean shaw says:

    just tried fling and thought it was great,just the right amount of choclate for a treat

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