Scharffen Berger’s Big Screen Debut

Artisan chocolate maker Scharffen Berger will be making its first big screen appearance in the upcoming movie, Julie & Julia.

An early pivotal scene finds Julie (played by Amy Adams) standing outside a Scharffen Berger chocolate storefront. It’s in this instant that she makes the connection between cooking and pleasure, which inspires her to cook every recipe in Julia Childs’ (played by Meryl Streep) cookbook within one year and blog about it. (I found an interesting IMDB message board thread stating that Julia didn’t approve of Julie’s undertaking!)

Scharffen Berger chocolate was created in 1997 in San Francisco, California, and began garnering national attention soon after. The bean to bar premium chocolate bars are now considered one of the world’s finest, and the proprietary bean blends come from up to nine different cacao-growing regions throughout the world.

The movie, which is based on two stories — Julie Powell’s Julie & Julia, and Julia Childs’ My Life in France — hits theaters tomorrow, August 7th.

[image: flickr]