Skip to content

Thursday, March 11th, 2010

Healthbolt

Just Don’t: Cocaine Nike Swoosh

April 9, 2007 by Liz Lewis  
Filed under Addiction, Media, Prevention, Your Mind

NikeCoke
This drug awareness ad was published by The Ministry of Public Health, in Dubai. We’ve covered this very effective marketing tactic before. It knocks down your immediate expectations associated with the image, subconsciously opening your mind a bit, while delivering its anti-drug message.

  • Facebook
  • StumbleUpon
  • Digg
  • Mixx
  • Google
  • TwitThis
  • Reddit
  • Yahoo! Buzz
  • Kirtsy
  • E-mail this story to a friend!

Comments

3 Responses to “Just Don’t: Cocaine Nike Swoosh”
  1. I think this is a great marketing technique. Nike is a big name right now with skaters and teenagers in general. If we can link the idea that it’s “hot” not to do drugs, we might get our teens attention.

    April Shipowick

  2. Merick says:

    Looks like sloppy stitching more than a white powder to me.

  3. Fubiz says:

    Very good idea!

Speak Your Mind

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!


About Us | Advertise with us | Blog for Blisstree | Privacy Policy | Terms of Use
Get This Theme | Sitemap


All content is Copyright © 2005-2010 b5media. All rights reserved.