Starbucks seems to be grasping at anything that will keep it afloat.

I never like to see  a company do too many changes all at once.  It always reminds me of what insecure teen age girls do when they experience their first break up.  Anyway… Starbucks is going to be adding more tea items to the menu and expanding all things tea at the stores.

Once again I have to lament the lack of choice in the coffeehouse industry in my area.  It could be sour grapes (or coffee beans for that matter) on my part since our own shop closed…but having the choice of 6 or more Starbucks within a 10 mile radius is a little much, and it rather monopolizes the area.

Plus, to me, the dynamics of a coffee house and tea shop are different. A coffee house seems artsy, contemporary, upbeat…while a tea shop seems romantic, relaxing, and laid back.  To try to morph the two? Hmm…

I don’t think they are trying to do a proper tea.  I imagine they are hoping to be versatile enough to pick up a wide range of people.  Again, I just wonder if they are trying too hard right now.

image:Marye Audet

Post from: Kettle and Cup