Barbie’s Lifespan
July 18, 2006 by Kerri Aldrich
Filed under Computer Games for Kids, Internet for Kids, News and Links about Children's Things, Video Games for Kids
Business Week Online has published an article questioning the longevity of Barbie as an American toy icon:
Sales for the iconic Barbie fell 1% worldwide, the 11th consecutive quarter of decline for the franchise. Indeed, it’s a worrying sign that kids like Katayan are starting to eschew Barbie for other, more interactive toys.
It is a question raised as the girls of the next generation have so many playtime options available to them. Are dolls and dress up being completely replaced by on-line games and other hi-tech toys?
I don’t think so. Yes, my five year old daughter has …read more






