Global warming and the environment fits in with our “nature” theme this week.  Holly Fretwell’s book, The Sky’s NOT Falling (Why It’s OK to Chill About Global Warming),  presents a view, back by factual information and fun facts, not often presented by the media.

The Sky’s NOT Falling is an alternative for young people and adults to the many fear-inducing books published today. Author Holly Fretwell, a mother of two and professor of natural resources policy, provides a balanced look at environmental issues and global warming scare tactics. She presents these in an easy-to-read-and-understand format for ages 8 and above.

Yes, there are environmental situations to be concerned about, but Ms. Fretwell encourages optimism about the future of our planet and the solutions we can find with human innovation and creativity, along with individual choice, not political agendas. Ms. Fretwell debunks some of the “facts” running rampant about the environment and global warming in today’s world.

For additional information:

*Holly Fretwell’s “Different” View on Global Warming

*Showcasing Author Holly Fretwell

*Controversy Sells for Holly Fretwell

*Book Review

(Amazon image: click on book for details)

(c)2008 Mary Emma Allen

Post from: Blisstree

Holly Fretwell’s View on Global Warming

 Susan Gunelius, former blogger here at One Book Two Book, announced the release of her first book, Harry Potter – The Story of a Global Business Phenomenon. Congratulations, Susan. How exciting!

Susan explores the story of the business and marketing behind the Harry Potter brand, and asks the questions:

1. How did the Harry Potter brand become so successful?
2. Can the success of Harry Potter be duplicated?

Your book should make very interesting and informative reading, Susan. I’ve always thought there must be great promotion and marketing behind the book to get it started in the first place and then keep the momentum going because it seemed to go against rules of good writing advocated by editors (about what they’ll accept) and taught at writing classes.

I wonder, too, as you do: Can others repeat this phenomenon?

It will be interesting to see, especially after they read your book.

(Amazon image; click book cover for details)

Further reading:  Is Harry Potter for Everyone?

(c)2008 Mary Emma Allen

Post from: Blisstree

Susan Gunelius Writes Book About Harry Potter Phenomenon