I’ve got your number, Coca-Cola and I also know that a frosty bottle of Americana is just as likely to enable me to fall in love as it is to be part of a balanced diet. More
Fashion designer Marc Jacobs has been named creative director of Diet Coke for one year, in celebration of the drink’s 30th anniversary. A smart move for an iconic brand, but I’m surprised to hear that the equally iconic designer (known for his commitment to fitness and an all-organic diet) is willing to join forces with a soft drink company. More
Ghosts of Super bowl soda ads past include Paula Abdul, Elton John, Pierce Brosnan, Britney Spears and Michael Richards. But why are so many vintage Pepsi ads focused on leaders cruelly denying their people soft drinks? More
It’s no surprise that Coca-Cola is pushing back against New York Mayor Michael Bloomberg‘s controversial idea to ban super-sized sodas, but it is surprising that the world’s largest sugary soft drink manufacturer takes absolutely no responsibility for America’s obesity problem.
Earth Day, Earth Week, Earth Month. In theory, we’re on board with all the eco-conscious hullaballoo surrounding this 41-year-old hippies-unite-to-preserve-the-Earth tradition, because most people have well-meaning intentions about making the world a better place on which to live. But in practice, this kind of day-, week-, or month-long international celebration presents the perfect opportunity for huge corporations (and anyone else) to capitalize on all the fuzzy and warm (but not ozone-layer-threatening) good publicity that aligning yourself with Earth Day, Week, and/or Month can provide (which translates into a hell of a lot of green – the spendable kind). And let’s face it: For every legitimately good environmentally-friendly activity out there in the world this month, there are lots more that, unfortunately, are scams – plain and simple. (Remember Frito-Lay’s compostable SunChips bag that consumers found too loud, so the company discontinued them last year and recently re-introduced a quieter version? More of a gimmick than a scam, but shhhh.) Here’s our gallery of six such Earth Month scams that actually end up creating more trash at the end of the hippie rainbow. Call us jaded; just don’t call us naive. And don’t call us a cab, either. We’ll take public transportation instead. More
We hardly need another study to know that soda is bad for us, but in case you need an up-to-date reminder: New research says sugary drinks cause high blood pressure. Before you stop reading because you never drink coke, consider this: The study isn’t just talking about soft drinks: It’s talking about any drink sweetened with sugar. You might think you’re doing good by never drinking anything that comes out of a can, but if your beverage of choice (juice and smoothies included) contains high fructose corn syrup, you’re still putting yourself at risk. More
In a report published Wednesday, CPSI urged the FDA to ban the caramel coloring used in cola products including Coke and Pepsi, claiming that “artificial brown coloring in colas and some other products is made by reacting sugars with ammonia and sulfites under high pressure and temperatures.” Not exactly appetizing. Even less so? “Chemical reactions result in the formation of 2-methylimidazole and 4 methylimidazole, which in government-conducted studies caused lung, liver, or thyroid cancer or leukemia in laboratory mice or rats,” CPSI says. More
Yesterday, Coke’s secret recipe, including the formula for its “merchandise 7x flavoring,” was outed on the Internet, thanks to a recipe published 32 years ago that was unearthed by NPR radio show This American Life. But today, Coca-Cola claims their recipe is still a safe secret. After taste-testing the recipe that was published in Atlanta Constitution-Journal in 1979, This American Life confirmed that it doesn’t really taste like the real thing. But a spokeswoman for Coca-Cola told the press, “Our formulation is our company’s most valued trade secret, and we will not be coming forward with that formula,” adding that the recipe is only known by a small handful of people at a time. More
In a recent episode of Chicago Public Radio’s This American Life, Coca Cola’s secret recipe was revealed: The closely-guarded key to their trademarked soda was apparently published in Atlanta Constitution-Journal back in 1979, but no one noticed. Now, thanks to the Internet, their recipe is in the hands of consumers and competitors everywhere. So what gives Coke that different taste? Aside from corn syrup and carbonation, Coke owes its unique flavor to “merchandise 7x flavoring,” a combination of orange, nutmeg, and lemon oils, coriander, cinnamon, and neroli. (Is anyone else surprised at how much this list reads like the scent list for an ashram?) More
We’ve long been leery of all the chemicals, caffeine, and artificial sweeteners used to jack up drinkers of diet sodas, and a new study indicating that drinking diet soft drinks may increase risk for stroke only makes us more worried about the mysterious effects of those calorie-free cans. Researchers tracked the habits and health of about 2,500 adults in Manhattan over a nearly 10-year period, and found that those who drank diet sodas daily had about a 48% higher risk of stroke or heart attack than subjects who drank no soft drinks at all. More
If you love Coca-Cola (for whatever sick, twisted reason) but don’t dig the high-fructose corn syrup that comes with every sip, you might be one of thousands of people who lust after Mexican Coke. The rumor is that in Mexico, Coke is made with real sugar cane rather than HFCS, which apparently makes it taste better.
– Nutritionist Lauren Slayton of Foodtrainers on a few of the long-term health effects of drinking regular and diet sodas, from her post Nutritionist Lauren Slayton Weighs In on Our Coke/Diet Coke Debate
We’re amped to hit the beach this Labor Day weekend, and we’re already planning our menu. Instead of stopping at the gas station for Cheetos and Coke, we’re taking tips from Katrina Dodgson and Karena Dawn of Tone It Up! … More