Topic: H&M

My 8 Favorite Pieces From The New H&M Conscious Collection

My 8 Favorite Pieces From The New H&M Conscious Collection

I’m a pretty huge fan of H&M, as I am often on a fairly low budget for clothing, yet really love shopping every once in a while. Over the past couple years, I have been especially impressed by their selection of organic clothing (the only suit I own, an off-white one, is actually from the collection they released in 2010). Now, the newest H&M Conscious Collection is out and it looks really fantastic for summer/fall. More »

Love It: H&M’s Photoshopped Ads Cleverly Altered By Street Artist

Love It: H&M's Photoshopped Ads Cleverly Altered By Street Artist

We could’t help but share this excellent piece of socially-aware street art from our friends over at Healthy is the New Skinny. Apparently, a wheatpaste artist in Germany found H&M‘s highly Photoshopped ads (which got a lot of flak for using excessively tan models) to be in need of a little real-time editing…so they added a Photoshop toolbar to help out. More »

The Big Minus of Plus-Sized Models: Photoshop Still Makes Them Look Better Than Everyone Else

The Big Minus of Plus-Sized Models: Photoshop Still Makes Them Look Better Than Everyone Else

H&M has launched a new bathing suit campaign featuring a size-16 full-figure model. Already people are applauding it as appealing to a wider demographic, especially since it is widely acknowledged that the average woman is much larger than the size-zero models typically used in bathing suit adverts. Looking at the photos of this bodacious bathing beauty, my initial gut instinct is “Hell yeah, she looks great! See, bigger ladies are beautiful too!” But upon further inspection, it seems that these photos are using the same kind of visual trickery that are used with the more popular skinny-model fashion spreads: angles, lighting, air-brushing, contouring, clever poses. She’s not a representation of the average-sized woman, she’s still a hyper-realized version of us “normal” women. And were you to compare and contrast, she’d still probably make you feel frumpy, and insecure about your body. More »