Topic: Louis Vuitton

If Michael Phelps Can Make This Louis Vuitton Ad; Why Can’t Lolo Jones?

If Michael Phelps Can Make This Louis Vuitton Ad; Why Can’t Lolo Jones?

Less than a week after Michael Phelps retired from swimming, he is back in the water–but this time posing for a new ad for Louis Vuitton. The shot features Phelps in his signature Speedo with his legs spread in an obvious attempt at sex appeal to market these high-end bags. And yes, sex does sell. And yes, it’s perfectly OK for a male Olympian to use his body to market a product, but as we saw from Lolo Jones, it’s not OK for a female to do the same. Can you say, sexist double standard? More »