Pets generally have universal appeal.  Even if someone doesn’t have a pet, they still respond to pictures and designs of them, even the pet “in person.”  So why not incorporate pets into your craft business…at least into some portion?
They may even become part of your brand, as author/illustrator Jan Brett’s hedgehog, Hedgie, has.
Pets might inhabit your workplace…and your walk-in shop if they’re good with the public and customers aren’t allergic.
Place pet designs on your products.  You don’t have to do it with everything, but occasionally to see how they appeal.  You might incorporate pets into your fabric art, rug making, …read more