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After a two-year legal battle, POM Wonderful will finally have to stop exaggerating health claims on advertisements for pomegranate juice. The Federal Trade Commission upheld a judge’s ruling that the company made false claims about the their products’ health benefits. More
POM Wonderful‘s pomegranate juice is delicious, but a federal judge instructed the company yesterday to shut up about its health benefits. Apparently, claims that the juice can cut heart attack risk, prostate cancer and prevent erectile dysfunction, which were questioned by the FTC two years ago, weren’t altogether accurate. But the upshot for POM (and other food companies) is that the judge didn’t agree with the FTC that they should back their claims with rigorous medical studies (just ones that aren’t clearly false). More
A study from England’s Queen Margaret University found that drinking pomegranate juice daily could lower your stress level. Study participants, who consumed about ½ a liter of Pomegreat Pure juice daily for one week, experienced “a significant reduction in the level of stress hormone cortisol” along with reduced blood pressure, researchers reported. More
I’ll Pass: If you’re extremely fussy about what you’ll eat (and you’re over the age of five), you could have selective eating disorder. (via YumSugar)
What’s Up, Doc? If you eat carrots regularly, you’re protecting yourself from cancer and heart disease. (via The Mirror)
The Plus Side of Migraines: If you’re a woman who gets migraines, you could recover more quickly after a stroke. (via American Heart Association Newsroom) More
We think we’re doing good by shelling out for pricey juices, teas, probiotics, and natural energy drinks, but sometimes we wonder if they’re really worth it. In fact, we wonder if some of them are even safe to drink. We picked a few of the most trendy drinks off the shelves of our favorite natural food stores and asked Lauren Slayton of Foodtrainers: To drink or not to drink? More
Has anyone else seen those new POM Wonderful commercials? Words used in our office to describe their “Powerful Then, POM Wonderful Now” TV spots include: Weird, confusing, bizarre, and “are they just trying to cover up that scandal a couple months ago where they lied about the health benefits of their juice?” The black-and-white ads feature powerful spokespeople like Aphrodite, Eve (as in: Adam and), and a Persian warrior, played by strategically-dressed models staring seductively into the camera with ruby-hued bottles of pomegranate juice in hand. There’s no dialogue; just a short voice-over telling us why our forebears were into pomegranates: More
Australians Break the Record — For fastest stiletto race. (via Yahoo! Health)
Women Still Lag Behind — In salary compared to their male counterparts. (via ABC News)
The Truth About — Low-fat diets. (via Huffington Post)
Pom Lied — About pomegranate juice’s health benefits. (via Los Angeles Times) More
