I’ve used postcards to publicize my books and take orders.  I recently read about an author who has expanded the use of her postcards.  It got me thinking about ways to utilize this form of PR for other art and craft work.
Print a picture of your craft, book, painting or other art on the card.  Then develop the back for:

Grand openings

Sales announcements

Order blank for taking orders 

Information about you

Classes/workshops

Event announcements

General news

Carry the cards with you.  Mail them out.  Have them on a display table at an event.
How do you creatively use postcards in your crafting business?
(Image: sxc.hu)

No one profits from having an eating disorder… or do they?
During a recent trip to the grocery store, I spied a tabloid headline asking the question of whether Tara Reid was too thin again.  The accompanying photo showed Ms. Reid in all her glory, clad only in a skimpy bikini.  She was obviously emaciated.
At first, I thought, “How terrible!  I hope she gets help!”  But then I started to think about what it means to be anorexic or bulimic in Hollyweird.  You see, in some strange way, I believe it can jettison an actor or actress into copious amounts of publicity.
Yes, …read more