If you operated a quilting or fabric arts business in the pre-Internet days, you’ve likely discovered that much promotion nowadays is connected with online applications.  Even your business may have an online presence. 
“I’ve always considered myself a PR pro,” comments crafts business expert, Barbara Brabec, in her current e-newsletter bulletin, “but what I was particularly good at in years past was getting print publicity. 
       Yes, for many years Barbara has been considered a pro at helping crafts people promote their enterprises and has written several books on the subject.  Many of us have discovered, as Barbara has, that the PR field …read more

What should I name my business?
When you consider a name for your quilting/fabric art business, decide what you want to achieve, the customers you desire to attract, and the products/services you’ll be offering.  You want something that will catch attention and will be something people will remember.
When I operated a dressmaking/alteration business from my home (that evolved into my quiltmaking business), I used part of my sewing room for displaying and selling readymade original clothing and accessories.  What should I use for a name that incorporated all aspects of my business?
I chose MEA’s Boutique, utilizing my initials.  I didn’t realize at the …read more

As I was researching about the Barn Quilt project in Sac County, Iowa, I learned about the woodquilt business of the Wert family.  It’s now owned and operated by a second generation of wooden quilt makers, David and Joannie Wert, who took over when David’s parents (John and Jewell, the originators) retired.
From them, you can learn more about wood quilts and acquire the readymade items or the materials for making your own.  I also find theirs a fascinating story of turning one’s hobby or interest (Jewell’s folk art painting and craft business) into a much larger business.