Andrew Elliot, one of the people conducting the study found it, “…fascinating to find that something as ubiquitous as color can be having an effect on our behavior without our awareness.” 

Elliot and his co-author Daniela Niesta said the effect could be due to societal conditioning, though they attribute it to deeper biological roots because nonhuman male primates, such as baboons and chimpanzees, are known to be attracted to females displaying red.

Red has long been recognized as the color of passion and romance throughout history.  It’s rich and warm and I know that I always feel good when I wear it. It’s definitely not something that you wear if you want to blend into the background.

The study, detailed in the Oct. 28 online edition of the Journal of Personality and Social Psychology, is said to be the first to scientifically document the effects of color on behavior in relationships….The red effect applied only to males and only to their perceptions of attractiveness; it did not change their ratings of the pictured women in terms of likability, intelligence or kindness.

I remember reading once that men prefer the orange-red color and that women prefer the blue-red.  I asked my teenage daughter her opinion and she said, “I don’t like that icky orangey red.  Hey, why are you asking me this?  What are typing? Mom!“ 

Do you have a favorite red?  Do you have a favorite red outfit that you feel special in?  Or does another color work better for you?

Post from: Blisstree

Put Your Red Dress On