Topic: Taylor Swift

Why Taylor Swift’s Diet Coke Deal Is Even Worse Than Beyonce’s Pepsi Deal

Why Taylor Swift's Diet Coke Deal Is Even Worse Than Beyonce's Pepsi Deal

First, Pepsi signed a $50 million deal with Beyonce to pump up their brand. Now, Taylor Swift is shilling for Diet Coke. Announced over the weekend (via a video on Taylor Swift’s YouTube channel claiming the drink as one of her “great loves”), the deal is expected to be more than a few 30-second commercial spots. So now both brands are going to try their hardest to make fans believe that drinking carbonated sugary drinks is an essential part of their favorite celebrities’ lifestyle. It might sound like a joke to you and me, but I’m not sure the stars’ younger fans are so discerning. And here we thought Ronald McDonald was bad. More »

Taylor Swift Talks “Binge Food”…But Has A Healthy Attitude Towards Eating

Taylor Swift Talks "Binge Food"...But Has A Healthy Attitude Towards Eating

Taylor Swift recently spoke to Bon Appétit about cooking, eating, and what she keeps in her fridge: parmesan reggiano cheese, eggs, and “binge food like cookie dough and cinnamon rolls,” among other things.  It’s awesome to see a young, popular female celebrity talk in a realistic way about food (And cooking! Apparently she does it herself!), although the word “binge” strikes me as a little problematic. More »

Taylor Swift Rebuilds Hometown Playground: Daily Do-Gooder

Taylor Swift Rebuilds Hometown Playground: Daily Do-Gooder

You can’t ever go home again, but you can visit briefly and donate a lot of money to a good cause. That’s why we’re particularly proud of country superstar Taylor Swift, who, despite her early career success (which includes a fling with another talented Taylor – score!), has given $100,000 to rebuild a flooded playground in her hometown of Hendersonville, Tennessee. Swift went to school in Hendersonville, and the local park was flooded earlier this year. So Swift did her roots a solid. More »