Topic: Weight Watchers

30 by 30: Why I’ve Always Hated Weight Watchers (But Am Now Obsessed)

30 by 30: Why Iâve Always Hated Weight Watchers (But Am Now Obsessed)

I grew up watching my mom and her friends go on and off Weight Watchers. I can still remember the meetings: Overweight women standing on a scale in front of a room full of people, then talking about themselves for an hour. It seemed to me a sad and awful way to live, to constantly be weighing yourself, weighing your food, and talking about it while sitting around with other overweight people. More »

Weight Watchers’ Jennifer Hudson, Jessica Simpson Ad: Body Positive?

Weight Watchers' Jennifer Hudson, Jessica Simpson Ad: Body Positive?

‘Tis the season for weight loss ads, and the first to get big media attention in 2013 is Weight Watchers’ Jennifer Hudson and Jessica Simpson commercial. After a stormy 2012 in which the company was criticized for hiring a pregnant Jessica Simpson to lose weight and rep the diet plan, they seem to be catching on that women aren’t keen on getting fat-shamed into shelling out for a diet program. The two stars–both of whom who have gotten considerable media attention for their weight and weight loss, talk about their history of being overweight and obsessed with their weight, emphasizing that their Weight Watchers journey has been a happy one. Is this a great trend in body positivity for 2013? Or just another marketing tactic aimed at selling women diets? More »

Jessica Simpson Finally Reveals Post-Baby Body In New Weight Watchers Commercial

Jessica Simpson Finally Reveals Post-Baby Body In New Weight Watchers Commercial

Earlier this fall, Jessica Simpson caught a lot of heat for appearing in a Weight Watchers ad and not showing her post-pregnancy body (that supposedly came along with her role as spokesperson for the weight loss brand). But now, everyone who has been dying to see what Weight Watchers actually did for the star, can take a look in the new ad that debuts on Christmas day (we have a sneak peek here). More »

Weight Watchers 360°: Blaming ‘Emotional Eating’ Out, Blaming Environment In

Weight Watchers 360°: Blaming 'Emotional Eating' Out, Blaming Environment In

In support of Weight Watchers new diet plan, the group is citing research saying consumers make 200 different decisions about food every day. Um, I guess? I mean, if you take into account all the things you decide not to eat, I suppose that’s possible. Hyperbolic or not, it is a mad mad mad mad food world out there. The organization’s new plan, Weight Watchers 360°, attempts to address this, by focusing on environmental factors that influence diet, instead of just harping on self control.  More »

Jessica Simpson Now Says Weight Watchers Isn’t About Weight Loss

Jessica Simpson Now Says Weight Watchers Isn't About Weight Loss

Jessica Simpson continues to make headlines–about, what else, her weight. The new mom has finally revealed her long-awaited commercial for Weight Watchers, but in watching it, we noticed something strange: Never once does Simpson show her body. Is she ashamed, embarrassed or simply not ready to go public with a big post-baby reveal? No. According to her, being a spokesperson for a weight-loss company and being featured in their ads should have nothing to do with her weight. Huh? More »

Jessica Simpson Finally Appeases Nosy Media And Talks Post-Baby Weight

Jessica Simpson Finally Appeases Nosy Media And Talks Post-Baby Weight

After much public fascination with Jessica Simpson‘s weight–including those who snarked her for eating buttered Pop Tarts and even a doctor insinuating that she was out of control–the new mom is finally speaking out about her post-pregnancy diet and how she is shedding those pounds. We commend her for not falling into the Hollywood trap of trying to fit into her skinny jeans the day after giving birth. Take a look at her healthy new attitude that has new moms cheering. More »

Jessica Simpson And Her Mom Are Apparently The Only People In America Doing Weight Watchers

Jessica Simpson And Her Mom Are Apparently The Only People In America Doing Weight Watchers

Much fuss has been made about Jessica Simpson, her post-baby weight, and her high-profile contract with Weight Watchers. Even her mom has joined her in the weekly weigh-ins and points counting! But apparently, they’re the only ones who are going to meetings. Financial reports from this week indicate that the company isn’t doing so well, and that American consumers aren’t willing to pony up to shed weight. Which means, weirdly, Jessica Simpson might be Weight Watcher’s saving grace. More »

Weight Watchers Assures Us That They Aren’t Cracking A Whip Behind Jessica Simpson’s Treadmill

Weight Watchers Assures Us That They Arenât Cracking A Whip Behind Jessica Simpsonâs Treadmill

Jessica Simpson may be reportedly hitting the gym regularly in the months following Maxwell Drew‘s birth, but Weight Watchers wants you to know that they aren’t cracking a contractual whip behind those treadmills. In an attempt to quell reports that the new mommy is feeling the massive corporate pressure to snap back to her pre-baby body, Weight Watchers would like to declare that there is absolutely no deadline imposed on the 31-year-old to shed those pounds.

Yeah, right. Next they’ll be telling us that they don’t care if she loses weight at all. More »

Hey Ann Curry, Jessica Simpson’s Weight Is None Of Your Business

Hey Ann Curry, Jessica Simpson's Weight Is None Of Your Business

This morning, the Today show featured a story about Jessica Simpson, and what else…her weight. People magazine snagged the first official photos of Simpson, her fiancé Eric Johnson and their new bundle of joy, Maxwell Drew. “Life has completely changed,” Simpson told People, which is awesome. But one thing hasn’t changed: the media’s obsession with her weight. More »